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Samsung: The Frame Redesign

Project type

Environmental Design

Date

Summer 2024

Location

National

After going unimproved for several cycles, the Samsung Lifestyle Wall at Best Buy (which features The Frame and Music Frame) was due for a refresh. Beginning with newly imagined structuring and finishing off with customized product storytelling signage, we completely redesigned the display as a solution that could live on in-store for years while having the flexibility for annual signage updates.

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